Professional Moments

Operating System 04

For: VP Customer Success · VP Revenue

From reactive to expansion-ready.

The Problem

Customer base grows → expansion doesn't. Success team is reactive. NRR flatlines. Expansion depends on which CSM the account has.

The Solution

Account OS + Health Score + Expansion Playbook. Weekly coaching. Result: Expansion repeatable. NRR +15%.

Components

Four components. One Account OS.

01

Account Operating Model

Per customer profile. Defined touchpoints, health signals, escalation paths. Every CSM operates the same way, regardless of tenure.

02

Health Score

Real-time signals. Automated alerts. No more 'we should have caught this earlier' moments. Proactive, not reactive.

03

Expansion Playbook

Documented, repeatable. Step-by-step expansion motion. Any CSM can execute it. Revenue doesn't depend on the senior person.

04

VoC Loop

Voice of customer → product backlog. Closed loop. Customer signals captured, categorized, routed. Product team acts on real patterns.

Results at Week 18

What changes.

  • NRR: +15% typical
  • Expansion revenue documented + repeatable
  • Retention sustainable regardless of CSM rotation
  • VoC loop closes: customer signal → product backlog
  • Health score proactive: no more surprise churn

Investment

PROJECT

$10K–$15K

4–8 weeks · Account health audit + quick fix

EXPEDICIÓN

$50K–$100K

18 weeks · Full Account OS + SUMAON Y1

RETAINER

$70K–$150K/yr

Annual · Ongoing coaching + evolution

Get a FREE account health scan

30 minutes. We identify where expansion is leaking and what it's costing in NRR.

Schedule a discovery call